Joel Libava’s What Makes Work Worth It Story

Joel Libava is the owner of Franchise Selection Specialists, Inc. and here is his story.

I get to help people change their lives. And, I also get to help them sleep better at night. Lots of people want to leave their corporate jobs; few can. Of course, sometimes they’re forced to, and that leaves them in a conundrum. They’re asking themselves if they should get a new job, or go for it and start their own business – maybe a franchise. That’s where I come in. I’m focused on informing all who wish to become franchise owners that there’s definitely risk involved. Then I teach them how to lower those risks through articles, eBooks, published hardcover books, podcasts and my franchise ownership advisory services. I make sure my clients leave no stone unturned as I walk them through the entire franchise-buying process. That way, they can sleep better at night because they’ll feel confident in their decision, which may or may not include them actually buying a franchise. Just having the opportunity to help people become owners of their own businesses instead of working for someone else, makes what I do worth it. I owe it all to my dad, who hammered on me to join his firm in 2001. I wish he could see me now.

About John Jantsch

John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing and The Referral Engine and the founder of the Duct Tape Marketing Consultant Network.